SAN MATEO, Calif. and BARCELONA, Spain—June 25, 2019—Roblox, a global online platform bringing more than 90 million people together through play, is partnering with FC Barcelona, one of the most successful international football clubs in the world, to allow Roblox users to equip their avatar with two versions of FC Barcelona’s new 2019-20 home kit. Users can choose from either the “Elite Playmaker” or “Elite Striker” avatar bundles.
Roblox – one of the world’s largest user-generated online gaming platform – has partnered with Liverpool Football Club to enable its users to customise their avatars with the team’s 2019/2020 home kit.
(From the left): FC Barcelona Board Member Dídac Lee (@DidacLee) and Roblox Founder and CEO David Baszucki (@DavidBaszucki) celebrate the beginning of a partnership commemorating the new FC Barcelona home kit.
“Roblox and FC Barcelona both deeply believe in the power of play to foster creativity and bring together a diverse and talented community,” said Craig Donato, chief business officer at Roblox.
Roblox sits in the middle with 80m players on the platform each month, although that’s now reportedly climbed to 90m in July 2019. Every single game on the platform is created by members of the community, with 10bn hours spent playing Roblox in 2018. “We’ve always very much been a word of mouth phenomenon,” Donato told MCV last year.
FC Barcelona was founded nearly 120 years ago in 1899, and is unique in many ways. The club is owned by its more than 145,000 members and can boast of being the most successful club in Europe over the last years. Since season 2004/05 they have won four of the Club’s five Champions League titles and nine of their 25 domestic league titles. Due to its very special personality, ‘Barça’ is recognized as being ‘more than a club’. The team’s distinctive style of play is projected around the world by the best players and coaches of their time in combination with club’s famous reliance on homegrown talent.
Roblox’s mission is to bring the world together through play. Every month, more than 90 million people around the world have fun with friends as they explore millions of immersive digital experiences. All of these experiences are built by the Roblox community, made up of over two million creators. We believe in building a safe, civil, and diverse community—one that inspires and fosters creativity and positive relationships between people around the world. For more information, please visit https://corp.roblox.com .
A new global sponsor has been added to FC Barcelona by Rakuten. Find out the all the players who have played for Barcelona.
Real Madrid holds the title as the greatest rival to FC Barcelona in Spain.
Barcelona is owned and operated by its fans unlike many other football teams. Having a market value of $4 billion, it is the fourth most valuable franchise in sports. With a profit of $756 billion and a turnover of $721 billion a year, they are the world’s richest football club. More than a million people follow Facebook.
A number of VeganNation sponsorships have been made, with FC Barcelona as their main sponsor. With more than enough money to buy the front of a shirt, asleeve and training clothes, Rakuten and Beko wouldn’t pass up on these offerings.
Additionally, Ferran Reverter and Juli Guiu were on hand, with Ferran responsible for marketing and Ferran Reverter and Juli Guiu were also present, with the latter responsible for marketing and revenue at the club. VeganNation has partnered with the club in order to become main sponsor over the coming years, which dwarfs the current sponsorships.
It has been reported that Beko and 2Playbook will each provide approximately 10 million euros ($12 million) for the same year, which amounts to less than 50 percent of the revenue for the year *19 million (22 US dollars). A three-year contract expires in a few months, and this payment is due under the current contract.
In recent years, the club has fought its most famous rival, Real Madrid, under the title El Clsico (The Clsby) for a long time. As one of the world’s most popular sports teams, Barcelona has an enormous social media presence through which it can interact.